Characterized by the implementation of creative marketing strategies unused by traditional methods of marketing, Guerrilla-marketing strategies achieve conventional goals by using unconventional methods. Guerrilla marketing tactics enable ministries to utilize creativity and innovative thinking to create awareness of an event.
A few Guerrilla-marketing strategies available to your ministry:
- Sidewalk chalk
- Painted windows
- Creative lobby displays
- Parking lot/patio displays
To use these ideas or if you have others, please contact the Communication & Connection Director. We'll brainstorm with you to see if your ministry is a candidate for these venues. Feel free to suggest other ideas and we'll be happy to see how we can accommodate.